Steve Jobs' Subliminal Advertising
Created on: October 16th, 2006
Steve Jobs' Subliminal Advertising
Steve Jobs in an Interview with MSNBC.com. They don't advertise cool...mmm hmm.

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October 16th, 2006
(0)
3 for caesar
October 16th, 2006
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lol caught in the act.
October 16th, 2006
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win
October 16th, 2006
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More like crapple, mirite
October 16th, 2006
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this ytmnd will go far
October 16th, 2006
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oh snap. also, i f*cking hate this song and these stupid indie bands.
October 16th, 2006
(-1)
4d because apple sucks
October 16th, 2006
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Wow good photoshop. Tsk. Just because they make better products than everyone else. Such jelousy!
October 16th, 2006
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5
October 16th, 2006
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MSBNC doesnt exist idiot. MSNBC. God you sound like Cyberman YMNDT please try harder ^_^
October 16th, 2006
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October 16th, 2006
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I love that song... that, and Steve was ownt.
October 16th, 2006
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really nice but change the title for +1--it's not really subliminal advertising
October 16th, 2006
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also it's msnbc not msbnc
October 16th, 2006
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Hey wakko1337, look again
October 16th, 2006
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4d.. sometimes it seems im the only one that dousnt have an ipod...
October 16th, 2006
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Apple 'is' trying to be cool. That's their target audiance. The 'cool' kids meaning, the non tech savvy kids that knows you can have a pc that's twice as powerful as a top of the line mac but for half the cost and none of the bullsh*t. It's like windows basiclly, you appeal to the people who generally aren't tech savvy, like more than 90% of the general poulation of the internet and you'll make a hit product. Linux + PC = ftw. Sorry apple users, you're just comeing across as ignorant now :)
October 16th, 2006
(0)
funny conclusion :D
October 16th, 2006
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wow did you miss the last line of it? holy sh*t.
October 16th, 2006
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I was expecting something better.
October 16th, 2006
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1'd for Apple's sake.
October 16th, 2006
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I have had nothing but Apple computers and love them, but damn if you ain't right!
October 16th, 2006
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The iPod is the best MP3 player. If Dick Cheney and the Queen use it that's saying something. It's saying it's cool.
October 16th, 2006
(0)
NERD!
October 16th, 2006
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4'd. A few things, though: Steve Jobs hasn't come up with an advertising slogan for a while, if ever. I do believe Wozniak did that, while Jobs worked on the hardware... However, the slow-load iMac slogan makes Jobs seem like an ass. Great job, marketing. Someone's gonna get fired.
October 16th, 2006
(0)
hahaha OMG BUST. F*ck iPods. F*ck everything without a heart.
October 16th, 2006
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Yo es dinero.
October 16th, 2006
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Because of sites like this YTMND is quickly becoming a powerful way to call politicians, CEOs, religious leaders and more on their bullsh*t, keep up the good work.
October 16th, 2006
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^ BTW, I meant 'slot-load.' I wish everyone can be like kinser, and have an argument to back up why they hate Apple, or why they prefer something else over Apple...
October 16th, 2006
(0)
good stuff
October 16th, 2006
(0)
Well of course they are trying to "appear cool". My question is why is it such a bad thing? It's called marketing folks. Everyone does it. That is the way they make their money. Even your beloved PC companies do it. If thats the worst criticism you can come up with for Apple, then you aren't trying very hard.
October 16th, 2006
(0)
1 for blasphemy
October 16th, 2006
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October 16th, 2006
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Oh so true.
October 16th, 2006
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please stop nitpicking, and Bill Gates says stupid sh*t like that daily
October 16th, 2006
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O_o
October 16th, 2006
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Funny except for the fact that Apple products are cool, as opposed to opening up a 450 dollar box of Microsoft meh. 2'd.
October 16th, 2006
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OMG They advertise cool and yet they advertise that they don't advertise cool to some other people. It's all advertising, not fact. "Because of sites like this YTMND is quickly becoming a powerful way to call politicians, CEOs, religious leaders and more on their bullsh*t, keep up the good work." Sorry, but you're an idiot. Overstatement of the century. YTMNDs have marginal "power" at best, especially in the current format where these sites are neither prominent nor have much staying power on the front page
October 16th, 2006
(0)
Subliminal advertising? WTF are you talking about? I've never owned one, but god damn, this hate and ignorance regarding macs is getting to be pretty apalling.
October 16th, 2006
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Most importantly, however, is to realize that all interviews and press releases are 100% marketing and 0% anything else. Government filings are where you get you facts... If you get your facts from the mouth of the beast, as shown, you're likely to get conflicting evidence as long as people take advertising as fact. Taking both contradictory sides of an argument is not wrong in marketing, it's creative. People that give marketing campaigns credibility, as this site does, are the fools.
October 16th, 2006
(0)
needs a realy big ORLY?
October 16th, 2006
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LOL the last frame was ownage
October 18th, 2006
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HEY EVERYONE I HAVE A PC LOLOLOL FSCK MACS THEY SUCK HA HA HA I HATE ANYTHING THAT IS POPULAR IF YOU DONT USE A PC THEN YOU MUST BE GAY LETS DECLARE WAR ON INSIGNIFICANT BULLSH*T BECAUSE WE ARE POOR AND CANT AFFORD COOL PRODUCTS LOLOLOLOLOLOL
October 18th, 2006
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i dont really care that much
October 18th, 2006
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usuk mac
October 18th, 2006
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You mean advertisers are liars? STOP THE PRESSES
October 18th, 2006
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Nice
October 18th, 2006
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lol. win.
October 18th, 2006
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This site is the Rebirth of Cool.
October 18th, 2006
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This pwns so hard. Reps full of BS!
October 18th, 2006
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auto-5 for clever satire. Simple true, but we sure could use more stuff like this. Thought provoking, different, intellectual, clever.
October 18th, 2006
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...not that reps being full of BS is anything new. I recall some fiasco about weapons somewhere that never panned out. In either case, I think this is hilarious that he could say that outright. You sure he didn't start laughing after he said it? :P
October 18th, 2006
(0)
I hate Steve Jobs. I hate Apple. iPod's aight.
October 18th, 2006
(0)
Although not totally subliminal, funny nonetheless :-).
October 18th, 2006
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Apple: Where the Right Hand doesn't even know what the Right Hand is doing.
October 18th, 2006
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Agreed. I'm getting a Zune when it comes out. Macintosh is for communists. xP
October 18th, 2006
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any professional that is worth a sh*t working in media production is probably on a mac and using tons of apple products. they are good. oh cool ytmnd btw
October 18th, 2006
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A-ha! Caught you! With Steve Jobs! Also Mac products, while well-designed, are bloated and overpriced.
October 18th, 2006
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The "We don't strive to be cool." quote IS striving to be cool.
October 18th, 2006
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apple > all
October 18th, 2006
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"apple > all" This YTMND never said that was the case (also some comments did) so I hardly see that as grounds to downvote it. You got to admit, it's pretty funny for him to say something like that when it's so blatantly untrue!
October 18th, 2006
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Anyhting that busts corporate bullcrap is 5 worthy.
October 18th, 2006
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erm, never said that 'wasn't' the case. Doesn't mean it IS the case, but you know what I mean :P
October 18th, 2006
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Screw the Apple fanboys.
October 18th, 2006
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ok ok, youre right lol, nice find. but still, apple > all
October 18th, 2006
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pwnt
October 18th, 2006
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good catch sir, I love you for this
October 18th, 2006
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I like how apple users defend themselves being called smug *ssh*les by saying "LOL UR JUST JEALOUS BECAUSE UR TOO POOR TO OWN A BETTER (read: more expensive) PRODUCT!!!!!!!
October 18th, 2006
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Hey everybody, get a load of the big fat phony!
October 18th, 2006
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mmm the birth of the cool.....wasnt that a jazz album in like the 60's?
October 18th, 2006
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this...does not work. maybe an actual screenshot of a the website or video of the interview or something. otherwise, you coulda made this up. (btw, that last pic is so obviously photoshopped)
October 18th, 2006
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Qnslaught "Yo es dinero. ".../hmm apparently "I it is money"
October 18th, 2006
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LOL
October 18th, 2006
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5 because Steve Jobs is a tool
October 18th, 2006
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misuse of the word subliminal?
October 18th, 2006
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pretty good, but theres nothing subliminal about it at all.
October 18th, 2006
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I can see that the MAC is sh*t, but I don't agree that most people buy Ipods to be cool. Maybe we can keep the PC fanboyism and lose the Nintendo fanboyism. :)
October 18th, 2006
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Also http://www.msnbc.msn.com/id/15262121/site/newsweek/ The site, it's their third question.
October 18th, 2006
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4th* rather
October 18th, 2006
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who cares
October 18th, 2006
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That isn't subliminal, good site though.
October 18th, 2006
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facebook group "People who flaunt their Apple products are smug *ssh*les" join it... do it NOW!
October 18th, 2006
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There was no subliminal sdvertising there... I'm disappointed.
October 18th, 2006
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cool is completely subjective. what makes you think some black figure on a billboard is cool? you seem to have found a forgone conclusion.. you're trying to say, how can apple not be trying to be cool, when in fact, it was them not trying to be cool and doing their own thing that made them cool in the eyes of the consumer in the first place. as for the last pic, that could be some kind of irony.
October 18th, 2006
(0)
good show chap. poor song choice tho.
October 18th, 2006
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I think it's pretty gay when people don't buy things because they're too "mainstream." Get a job, you hippies.
October 18th, 2006
(0)
yeaaaah.
October 18th, 2006
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Mac OS X ftw
October 18th, 2006
(0)
"cool is completely subjective." Not entirely. While everyone has their own tastes, as with attractiveness, there is always a general trend to which society gravitates in both areas. Whether it's PC or not (politically correct, not personal computer :P) there will always be a 'cool' crowd. By advertising themselves as the younger, more hip, white and smooth-edged, I do things as I please crowd, they are in fact appealing to what is considered 'cool' now. To judge them for this isn't justified; it's CONT
October 18th, 2006
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CONT just good business. You want people to buy your product, you make it appear more desirable. For Mr. Jobs to deny that his company is doing this is just silly. Although, not wanting to be cool is cool too so maybe it is all part of the scheme. Who knows?! As an end note, I'd like to reiterate that never within the YTMND itself does it ever say that Macs are horrid, inferior, or dumb. It just shows that Jobs' statement is kind of "assnine". Lol, do a barrel roll!
October 18th, 2006
(0)
He's not denying it. He's publicly denying it. Big difference. One gets him publicity, which is advertisement, which benefits his company. Advertising =/= sworn testimony.
October 18th, 2006
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Macs suck. PCs 4 LIFE.
October 18th, 2006
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This is one of those rare moments that accually classifys as "Owned."
October 18th, 2006
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you win! 5'd and fav'd!
October 18th, 2006
(0)
funny
October 18th, 2006
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"For Mr. Jobs to deny that his company is doing this is just silly." If the truth doesn't help sales, then telling the truth is silly and not the converse. Why would you say something that you don't have to say if it is going to hurt sales? Get a brain, people. He doesn't have to answer any of their questions, so he'll answer their questions however they want them answered. Pandering generates sales, and if you don't pander you get ripped and get bad reviews. Critics have no integrity, so pandering wins.
October 18th, 2006
(0)
"He's not denying it. He's publicly denying it. Big difference. One gets him publicity, which is advertisement, which benefits his company. Advertising =/= sworn testimony." The title of the YTMND is "Steve Jobs' Subliminal Advertising". We know it's him advertising. Doesn't mean it isn't BS though.
October 18th, 2006
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...Where's the subliminal advertising? I was promised subliminal advertising.
October 18th, 2006
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Good YTMND, well made, interesting, pertinent. Grats.
October 18th, 2006
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Pointless site. Mac OS wins. Why are you showing ipods and 8 year old hardware?
October 18th, 2006
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LOL YOU ARE MY HERO! 'we don't strive to be cool' bs! Upvoted! 8)
October 18th, 2006
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October 18th, 2006
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http://microsoftmp3.ytmnd.com/
October 18th, 2006
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Uhh what?
October 18th, 2006
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The point here is, everyone is trying to sell everybody everything. Microsoft does it by muscling itself into every possible market, Apple does it by shamelessly pitching itself as being trendy, and Linux geeks do it by never shutting the f*ck up.
October 18th, 2006
(0)
Ha you have got to love sales
October 18th, 2006
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and when i look at the top ads it says (apple products an EBAY) then the next one it says (Are you Emo?)
October 19th, 2006
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these sites are pretty funny, but for both the PC and apples sake, the actual computers have different applications, apples run programs like photoshop and premiere better while PC's ae more suited to games, due to the wider selection. Another thing, apple has a very successful advertising campaign, if you went through and looke for every lie bill gates has told i am sure it wouldn't be hard to cath him in a lie either. but still pretty funny.
October 20th, 2006
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My BS meter was going.. BEEEEEEEEP BEEEEEEEEEEEP BEEEEEEEEEP
February 22nd, 2007
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Death to Ipod. Zen shall reign supreme